<?xml version='1.0' encoding='UTF-8'?><?xml-stylesheet href="http://www.blogger.com/styles/atom.css" type="text/css"?><feed xmlns='http://www.w3.org/2005/Atom' xmlns:openSearch='http://a9.com/-/spec/opensearchrss/1.0/' xmlns:georss='http://www.georss.org/georss' xmlns:gd='http://schemas.google.com/g/2005' xmlns:thr='http://purl.org/syndication/thread/1.0'><id>tag:blogger.com,1999:blog-4730544671419652131</id><updated>2011-12-14T02:00:14.034-08:00</updated><title type='text'>G322 TV Drama</title><subtitle type='html'></subtitle><link rel='http://schemas.google.com/g/2005#feed' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/posts/default'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default?max-results=100'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/'/><link rel='hub' href='http://pubsubhubbub.appspot.com/'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><generator version='7.00' uri='http://www.blogger.com'>Blogger</generator><openSearch:totalResults>30</openSearch:totalResults><openSearch:startIndex>1</openSearch:startIndex><openSearch:itemsPerPage>100</openSearch:itemsPerPage><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-3147633830677326084</id><published>2011-12-14T02:00:00.000-08:00</published><updated>2011-12-14T02:00:14.038-08:00</updated><title type='text'>Ethnicity - Hotel Babylon</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Mise en scene&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Uniforms&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Surroundings from the hotel to the staff area&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Hoover&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Food&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Jobs&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Counting (not being sure of his name)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Black higher class members of staff are shown being forgetful&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Editing&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Quick movement between shots to show what is happening everywere&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Quick movements to show the tension rise&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Cut aways to show who Ibraham is and how Jackie is talking about&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial;"&gt;Sound&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Dialogue, immagrants had a lot less dioalgue then the white members of staff&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Crescendo&amp;nbsp; hen the police are getting toward Ibraham&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Quicker, louder music when she realises Iraham is missing&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Use of none diagetic music showed the class of the hotel&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Key in the door, create tensionHoover, foley sound&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial;"&gt;Camera Angles&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Pull Focus when he sees the immagration policecome out of the lift&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;The mise en scene&amp;nbsp; within this clip expressed the different in ethnicity within the clip strongly, for example the uniforms the people within the clip are wearing. It shows the immagrants wearnig plain outifites which give them the appearence of being cleaners, or matance people within the hotel, rather then having a higher class job which the white/caucasian people have, which is once again expressed using more brightly coloured uniforms (such as purple which expresses wealth and class) and expensive appearing suits creating a binary opposition between the toout the clip, showing at the beginning of the clip, the hotel lobby which has within it expensive furniture, &lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-3147633830677326084?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/3147633830677326084/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/12/ethnicity-hotel-babylon.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3147633830677326084'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3147633830677326084'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/12/ethnicity-hotel-babylon.html' title='Ethnicity - Hotel Babylon'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-5306552986751173839</id><published>2011-12-14T01:04:00.000-08:00</published><updated>2011-12-14T01:04:05.286-08:00</updated><title type='text'>Section A review</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Common errors&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;takenotes properly&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Lack of terminology (protaganist/antagonist/werisimiltude/realism etc)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Waffling&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;too long opening paragraphs&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Did not stae if the representation was stereotypical&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Not enough spesific examples&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;to much discussion baout how how immigratants are treated in society (not needed)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Arguments weren't strong enough, use Marco 9audience, genre, narrative and representation)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;No mention of Binary opposition, Todorov's narrative theory&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Jump cuts&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-5306552986751173839?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/5306552986751173839/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/12/section-review.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/5306552986751173839'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/5306552986751173839'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/12/section-review.html' title='Section A review'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-8023472100085182660</id><published>2011-12-12T07:48:00.000-08:00</published><updated>2011-12-12T07:48:46.745-08:00</updated><title type='text'></title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Problems with our Section B essay&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Lack of terminology&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Using examples from outdates essays&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Referencing examples&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Needed to talk about audience and insitutions&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Hardware AND content&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Own opinion&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Lack of specific examples from case study&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Hardware&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Positive and negative&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Advances in technology (Iphones, Smartphone, Tablet more accessable) Web 2.0 synergies and convergence&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Software - specific examples from each insitiution&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Fanzines (fan magazines made in compition for larger magazines)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;How they have responded to changing consumer/consumption habits&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Rise in compition from Twitter and Facebook and how they respond to these&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Institutions can find out easier about audience due to newer technology (web 2.0)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Globalization (able to talk to people from all over the world&amp;nbsp;from the relationship link)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Quote "exponential times" (Wesch)&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Content&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Specific examples for convergence (How do NME and MH create prosumers) UGC&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Multiplatform (being able to consume on different levels (TV, Radio, Magazine etc)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Synergy (different companies coming together to help e.g. Facebook, awards show)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;What awards have they won?&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Powerful audience&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Future&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;NME Figures&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Metal Hammer&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Future PLC today&amp;nbsp; have operations in the UK, US and Australia creating over 180 special-&lt;/span&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;interest publications&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Future &lt;/span&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;named top digital publisher with two wins at AOP Awards 2011&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Our online advertising growth in the UK – some 44% – more than compensated for the continued decline in demand for print advertising (Steve Spring)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Overall advertising revenues grew year-on-year, with online’s proportion up from 22% to 31% (Stevie Spring)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;/li&gt;&lt;/ul&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-8023472100085182660?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/8023472100085182660/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/12/problems-with-our-section-b-essay-lack.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8023472100085182660'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8023472100085182660'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/12/problems-with-our-section-b-essay-lack.html' title=''/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-3564238823342416370</id><published>2011-12-07T02:04:00.000-08:00</published><updated>2011-12-07T02:04:27.371-08:00</updated><title type='text'>Section A of the exam</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Structure notes on each micro concept (editing, Mise en scene, sound, camera angles)&lt;/span&gt;&lt;br /&gt;&lt;div align="center"&gt;﻿&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;SPLIT YOUR PAPER INTO 3!&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;Micro Element&amp;nbsp;&lt;strong&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;⇒&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/strong&gt;Technique used&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&lt;strong&gt;⇒&lt;/strong&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; Example&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&lt;strong&gt;⇒&lt;/strong&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; Explain/meaning&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: large;"&gt;&lt;u&gt;Key Terms &lt;span style="font-size: small;"&gt;(Todorov)&lt;/span&gt;&lt;/u&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Disequilibrium &lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;The period of instability and insecurity in the film's narrative&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Equilibrium&amp;nbsp;&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;A&amp;nbsp;state of peace and calm, whicoften exsists at the begninning of a film's narrative.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Enigma&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;The question or mystery that is posed within the film's narrative&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Iconography&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;The objects within a film that are used to envoke particular meanings&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;/span&gt;&amp;nbsp;------------------------------------------------------------------------------------------------------------&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;Tv Drama's are based on realism (veridimilitude - the construction of a believeable world)&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Editing&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;ul&gt;&lt;li&gt;&lt;div style="text-align: left;"&gt;&lt;span style="font-family: Arial;"&gt;jumpy between shots, quick shots of people around the room (glances), shot - reverse - shot, 180 degree rule &lt;/span&gt;&lt;/div&gt;&lt;/li&gt;&lt;/ul&gt;&lt;div style="text-align: left;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;span style="font-family: Arial;"&gt;Sound&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;span style="font-family: Arial;"&gt;Mise en Scene&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;span style="font-family: Arial;"&gt;Camera angles&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div align="left" style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-3564238823342416370?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/3564238823342416370/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/12/section-of-exam.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3564238823342416370'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3564238823342416370'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/12/section-of-exam.html' title='Section A of the exam'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-1507424579772878496</id><published>2011-12-07T00:51:00.001-08:00</published><updated>2011-12-07T00:51:06.419-08:00</updated><title type='text'>Audience Demographics</title><content type='html'>&lt;div&gt;&lt;b&gt;&lt;u&gt;Audience Demographics:&lt;/u&gt;&lt;/b&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;A) - High Ranking Professionals; Lawyers,Doctors,etc&lt;br /&gt;Bankers weekly, expensive cars, financial magazines&lt;br /&gt;&lt;br /&gt;B) - Middle colass professionals; middle managers in business, teachers&lt;br /&gt;The Telegraph, perfumes,&amp;nbsp;Car magazines, OK magazine&lt;br /&gt;C1) - Office workers; junior managers, office clerks, bank clerks, nurses, etc&lt;br /&gt;The guardian, Fake designer, low end-high street&lt;br /&gt;&lt;br /&gt;C2) - Skilled manual workers; Carpenters, electricians,etc&lt;br /&gt;Power tools weekly, sports, vans/trucks&lt;br /&gt;&lt;br /&gt;D) - Semi-skilled and unskilled manual workers; drivers post sorters, labourers&lt;br /&gt;The sun, Everyday necessities, wont buy what they don't need&lt;br /&gt;&lt;br /&gt;E) - People subsisting on state benefits; the unemployed, pensioners, etc&lt;br /&gt;Music, fashion magazines , top shop. &lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-1507424579772878496?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/1507424579772878496/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/12/audience-demographics.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/1507424579772878496'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/1507424579772878496'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/12/audience-demographics.html' title='Audience Demographics'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-4376770985220490730</id><published>2011-11-23T01:42:00.001-08:00</published><updated>2011-11-23T01:42:32.148-08:00</updated><title type='text'>Opening and closing of my essay</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;OPENING:&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Media as a whole has substantially changed over the recent years with the creation of web 2.0 giving viewers of opportunity to have a say in what is presented online. This change has affected the music magazine business creating websites such as NME.com and metalhammer.com where there magazine information can be presented for the public to see. This change in digital technology has created good and bad opportunities for the magazine business overall giving them a way of aiding there consumers’ needs in more than just the original paper copies of magazines and giving them the opportunity to show views information that could not be put onto paper (videos, galleries etc.) “Technology is shifting power away from the editor’s, the publishers, the establishment, the media elite, now it’s the people who are taking control” - Murdock.&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;br /&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;CLOSING:&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;It’s difficult to give a straight answer as to if the magazine business has a steady future, however in my opinion I believe there is still business for the hard copies of magazines, and I believe the business will weaken however it will always be there for consumer demand. Every magazine has an audience for it, of which a high percentage will still want hard copies for practically, collection reasons, preference or anything else. The magazine business is a massive business which has been going successfully for a long time and the loss of it would not only create a massive change within everyday life(could cause the fall of a lot of companies e.g. W H Smiths, newsagents etc.) but it’s also a loss of traditional form of reading and entertainment.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-4376770985220490730?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/4376770985220490730/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/11/opening-and-closing-of-my-essay.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4376770985220490730'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4376770985220490730'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/11/opening-and-closing-of-my-essay.html' title='Opening and closing of my essay'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-2763154312988869848</id><published>2011-11-16T01:42:00.001-08:00</published><updated>2011-11-16T01:42:13.699-08:00</updated><title type='text'>Future of Music Magazines Powerpoint Flumperdoodle</title><content type='html'>&lt;div style="width:477px" id="__ss_10182292"&gt;&lt;strong style="display:block;margin:12px 0 4px"&gt;&lt;a href="http://www.slideshare.net/Cleobites/presentation1-10182292" title="Presentation1"&gt;Presentation1&lt;/a&gt;&lt;/strong&gt;&lt;object id="__sse10182292" width="477" height="510"&gt;&lt;param name="movie" value="http://static.slidesharecdn.com/swf/doc_player.swf?doc=presentation1-111116034026-phpapp01&amp;stripped_title=presentation1-10182292&amp;userName=Cleobites" /&gt;&lt;param name="allowFullScreen" value="true"/&gt;&lt;param name="allowScriptAccess" value="always"/&gt;&lt;embed name="__sse10182292" src="http://static.slidesharecdn.com/swf/doc_player.swf?doc=presentation1-111116034026-phpapp01&amp;stripped_title=presentation1-10182292&amp;userName=Cleobites" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="477" height="510"&gt;&lt;/embed&gt;&lt;/object&gt;&lt;div style="padding:5px 0 12px"&gt;View more &lt;a href="http://www.slideshare.net/"&gt;documents&lt;/a&gt; from &lt;a href="http://www.slideshare.net/Cleobites"&gt;Cleobites&lt;/a&gt;.&lt;/div&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-2763154312988869848?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/2763154312988869848/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/11/future-of-music-magazines-powerpoint_16.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/2763154312988869848'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/2763154312988869848'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/11/future-of-music-magazines-powerpoint_16.html' title='Future of Music Magazines Powerpoint Flumperdoodle'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-4563393433729867452</id><published>2011-11-16T01:14:00.001-08:00</published><updated>2011-11-16T01:14:33.696-08:00</updated><title type='text'>Exemplar response to Section B: Magazine Industry</title><content type='html'>&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;In recent times the media industry has witnessed meteoric rise in new technologies.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;The advancement of the internet, for example, as it entered its second phase enables consumers to access media in new and unparalleled ways.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;For the magazine industry, this has presented both challenges and opportunities.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Print media is mostly in decline, a worry of course for producers of magazines.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Therefore they must assess just how important technological convergence is for helping their magazine to survive in the long run.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;The Future Plc title Metal Hammer is a monthly rock and metal magazine, that has existed since 1994. In that time, Metal Hammer has built a reputation as a bible of both modern and traditional metal music.&lt;span style="color: red;"&gt; &lt;/span&gt;It’s publisher, Future, is an independent company with a portfolio of magazines aimed at niche market sectors.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;As a whole, Future, has performed well in a declining market, with Metal Hammer and Classic Rock reporting increases in circulation, with Metal Hammer reaching a circulation of 50,269 and classic rock 70, 188 (ABC, Dec 08).&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Perhaps Futures strategies involving technological convergence have something to do with this success.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;One of their ‘pillars’ of business strategies&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;is to implore upon their existing convergences in order to further appeal to prosumers.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;This is important; Future defines ‘prosumers’ as “young men or young-at-heart men (Future licensing.com). In general this demographic will be one of the most technologically involved, in the know about the latest technologies.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;They are also, incidentally the most valuable demographics for advertisers.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;In this respect, convergence is extremely important for Future and indeed Metal Hammer in retaining advertising revenue.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Advertising revenue has already fallen for Future, as they already saw a 15% drop in advertising from December 08-March 09 (futurelicensing.com, 2009).&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;It is therefore, vital that they use technological convergences to remain advanced enough to attract advertisers. &lt;span style="color: red;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Metal Hammer’s target audience is a young audience, interested in music, “converging adults”, according to futurelicensing.com The National Readership survey 08, the latest available, shows Metal Hammer readers to be 64% male, average age 22.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Again, this is an audience that will be interested in many forms of media. So for Metal Hammer to maintain their loyalty they must fulfil their newly evolving needs (Uses and Gratifications, McQuail). &lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;The Metal Hammer website is a demonstration of convergence, and has proved popular with nearly 60,000 individual visitors since starting (futurelicensing.com).&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Alex’s web traffic analysis suggests that visitors are mostly male, aged between 18 and 24 and spend around 2.7 minutes on Metal Hammer.co.uk.&lt;span style="color: red;"&gt; &lt;/span&gt;Therefore the website has apparently targeted the right audience for Metal Hammer.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Users can interact, voting in polls such as “who has the best slipknot mask?”, giving users the sense that they are contributing to a community. They are also educated and entertained with video exclusives, Metallica Live, and Opeth on tour.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;In this way convergence maintains interest in the Metal Hammer brand.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Web 2.0 allows users to submit and generate a content, so Metal Hammer has competition in that users can go elsewhere for such videos .&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;It is up to Convergence in order to provide the best service for users.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Metal Hammer has also had successful synergies created as a result of convergence.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;On 2008, Metal hammer.co.uk encourages users to send in photos taken on their mobiles of them playing “Guitar Heroes”, combining the internet with mobile technology.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;The guitar hero synergy&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;combined with a party sponsored by Metal Hammer at the O2 (Metal Hammer.co.uk), Podcasts have allowed content to be sent faster than ever to multi-media formats.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Indeed, distribution is an interesting issue to consider for the magazines industry.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;The internet, podcasts and video channels allow readers to access their wanted content within seconds.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Where as hard copies of a magazine must be ordered or brought from a shop. Indeed it could be suggested that the gathering of content from the internet or mobile has replaced the need for buying the magazine itself, as subscriptions for Metal Hammer rose 8% from Dec-march 09 (futurelicensing.co.uk) suggesting there is not the same novelty when buying a magazine.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;However, whilst technological convergence is important for the magazine industry, publishers must consider that the extra content offered to consumers via convergences in technology, could replace the magazine itself.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;IPC’s NME is an example of this as circulation dropped 24.1%, whilst its website has been praised for the amount of content on offer.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;Metal Hammer has a unique community created by the interacting mode of address; ‘Join the Crusade’ and writing style filled with expletives ‘F*** You!’, readers of Metal Hammer feel a string sense of unrivalled community within the magazine.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;The magazine sticks close to its ideologies of anti-establishment , avant-garde by&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;featuring adverts appropriate to his such as Attitude Clothing and HMV Metal, whilst the website has adverts by O2, Orange and T-mobile.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Overall techno convergence is important as consumers needs alter and change but for the magazine industry to survive they must make any technological advancements not a replacement for the hard copy of the magazine as Future have so far successfully done.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;As online advertising reached 18% for future it is important.&lt;span style="color: red;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-4563393433729867452?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/4563393433729867452/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/11/exemplar-response-to-section-b-magazine.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4563393433729867452'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4563393433729867452'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/11/exemplar-response-to-section-b-magazine.html' title='Exemplar response to Section B: Magazine Industry'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-3195463973938272994</id><published>2011-11-14T07:44:00.000-08:00</published><updated>2011-11-14T07:44:31.442-08:00</updated><title type='text'>Definitions</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Web 1.0&lt;/strong&gt; &lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Was the first version of the Internet- a one way communication, from the sender to the receiver.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Web 2.0&lt;/strong&gt; &lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;What we know the Internet to be now - a two way communication between the sender and receiver &lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Prosumer&lt;/strong&gt;&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;Combination of consumer and producter (NME &amp;amp; Metal Hammer)&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Technological Convergance&lt;/strong&gt; &lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;New technology coming together (Radio online)&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Media Convergance &lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;Online community with allows people to share stories, videos etc&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Synergy&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;When companies come together to produce something that couldn't produce on there own e.g. NME Radio, Magazine, TV channal, Sponsers, Tweets, Facebook updates etc&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Viral Marketing&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;A marketing technique aiming at reproduction "word of&amp;nbsp;mouth", usually on the internet and through exsisting social networks.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;UGC&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;Content that&amp;nbsp;has been generated by the user/customer&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;USP&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;Unique selling point, making it different to other magazines.&lt;/span&gt;&amp;nbsp;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;POD&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;&amp;nbsp;&lt;/strong&gt;Point of difference&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;UPB&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;Unique Percieved Benifit - what the consumer believes they will get from the product&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Proliferation&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;A rapid increase in the number of a certain type of product&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Multi platform Series&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;story told over a range of media, magazine, radio, videos, podcasts&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Vertical Intergration&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;Absorption of serveral firms into a single firm&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-3195463973938272994?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/3195463973938272994/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/11/definitions.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3195463973938272994'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3195463973938272994'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/11/definitions.html' title='Definitions'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-424956670136297912</id><published>2011-11-14T07:05:00.000-08:00</published><updated>2011-11-14T07:05:30.291-08:00</updated><title type='text'>Statistics for the future of magazines</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;&lt;span style="color: magenta; font-size: x-large;"&gt;92%&lt;/span&gt; US adults read magazines&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Consumers spend more then&lt;span style="color: lime;"&gt; &lt;span style="font-size: x-large;"&gt;$86&lt;/span&gt;&lt;/span&gt; million each week on single copies of magazines&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;&lt;span style="color: blue; font-size: x-large;"&gt;322 million&lt;/span&gt; paid supscriptions 2007 and are rising&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Magazine lauches surges &lt;span style="color: cyan; font-size: x-large;"&gt;10%&lt;/span&gt; from 2009&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;&lt;span style="color: red; font-size: x-large;"&gt;75%&lt;/span&gt; teenagers read magazines&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;54 magazines closed in 2008 &lt;/span&gt;&lt;span style="font-family: Arial;"&gt;decrease of &lt;span style="color: yellow; font-size: x-large;"&gt;17%&lt;/span&gt; from 2007&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Almost a&amp;nbsp;&lt;span style="color: purple; font-size: x-large;"&gt;1/4&lt;/span&gt; of subscriptions are on the internet&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;a href="http://www.magazine.org/tweetable-truths"&gt;&lt;strong&gt;www.magazine.org/tweetable-truths&lt;/strong&gt;&lt;/a&gt;&lt;/span&gt;&lt;/div&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-424956670136297912?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/424956670136297912/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/11/statistics-for-future-of-magazines.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/424956670136297912'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/424956670136297912'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/11/statistics-for-future-of-magazines.html' title='Statistics for the future of magazines'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-8579699666080035238</id><published>2011-11-02T02:49:00.000-07:00</published><updated>2011-11-02T02:49:42.146-07:00</updated><title type='text'>Skins Analysis</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Notes&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Going to pub =&amp;nbsp;underage drinking&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;slow camera movement and focus to show effects of alcohol&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Argumentative&lt;/span&gt; / causing trouble&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;focus to show drug use&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;running from police&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;cheap / run down looking surroundings&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;rushing into relationships etc trying to grow up quicker then they are&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;older people looking down and siappointed&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;youths happy / care free&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;not caring about police / still carrying on&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;police there quickly, waiting for it to happen?&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Analysis&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;The youths within the clip are represented as drug users and being involved in underage drinking within this clip. Minus the obvious (people drinking) this is also shows by using the speed the camera is moving at, the focus of the camera and editing to make the shots look bluury and distorted to give the impression of them being under the influence of something. This use of editing and&amp;nbsp; camera speed enhances the lack of control and want for freedom expressed stereotypically by teenagers in TV dramas and also later in the clip links it with how the lack of control is used negativeykl, expressing another stereotype of teenagers.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;The clip also shows older people as looking down and disappointed in the actions of youths in the current time. This is shows when within the lcip it shows the men drinking the other side of the pub and the man behind the bar as when shows, they are all standing with there arms crossed and glaces towards the youths. This shows not only that the adults are stereotypically grumpy and disappointed with the change in behaviour of youths from there time to the current, but also a slight amount of fear towards them, as the men in the bar came across as not wanting to make full eyecontact with them (glacing out the corner of his eyes to maybe check where they were) and the man behind the bar is shown with his arms crossed, maybe protraying the fact he wants them to be scared of him and trying to have a lsight stand off with them..&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Point&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;Youth is represented through diagenic sound&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Evidence&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;The dialogue is colloquial&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Explain&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;This conforms to a stereotypical view of the young teenagers, that they are rebellious in speaking there own language&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-8579699666080035238?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/8579699666080035238/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/11/skins-analysis.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8579699666080035238'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8579699666080035238'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/11/skins-analysis.html' title='Skins Analysis'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-8236467230587272018</id><published>2011-11-02T02:29:00.000-07:00</published><updated>2011-11-02T02:29:58.724-07:00</updated><title type='text'>Representation of age</title><content type='html'>&lt;table border="1" cellpadding="0" cellspacing="0" class="MsoTableGrid" style="border-bottom: medium none; border-collapse: collapse; border-left: medium none; border-right: medium none; border-top: medium none; mso-border-alt: solid windowtext .5pt; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-yfti-tbllook: 1184;"&gt;&lt;tbody&gt;&lt;tr style="mso-yfti-firstrow: yes; mso-yfti-irow: 0;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; mso-border-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 104.65pt;" width="140"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 10cm;" width="378"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Positive&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 320.55pt;" width="427"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Negative&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="mso-yfti-irow: 1;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 104.65pt;" width="140"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Youth&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 10cm;" width="378"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Social&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Whole life ahead&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Physically/mentally able&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Adventurous&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 320.55pt;" width="427"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Stereotypes though media&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Controlled/dependant&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Hormonal&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Under age (age limits)&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Impressionable&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="mso-yfti-irow: 2; mso-yfti-lastrow: yes;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 104.65pt;" width="140"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Old Age&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 10cm;" width="378"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Relax&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Free Time&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Respect/wise&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Stable lives&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 320.55pt;" width="427"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Forced to retire&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Physically/mentally unable&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Patronising&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Can be patronising&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Boring&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Old Age&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;&lt;table border="1" cellpadding="0" cellspacing="0" class="MsoTableGrid" style="border-bottom: medium none; border-collapse: collapse; border-left: medium none; border-right: medium none; border-top: medium none; mso-border-alt: solid windowtext .5pt; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-yfti-tbllook: 1184; width: 618px;"&gt;&lt;tbody&gt;&lt;tr style="height: 13.1pt; mso-yfti-firstrow: yes; mso-yfti-irow: 0;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 13.1pt; mso-border-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Mise en scene&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Country Side&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Stair lift&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Darker rooms&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Tea &amp;amp; biscuits&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Whiskey&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Walking stick / Zimmer frame&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Grey hair&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Curlers&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Wrinkles&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 13.1pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Cinematography&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Focus to reflect bad eyesight&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Close ups to show wrinkles&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Panning / slow movement&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 13.1pt; mso-yfti-irow: 1; mso-yfti-lastrow: yes;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 13.1pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Sound&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Grammar phone&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Creaking&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Cracking bones&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Formal speak&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Complaining&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 13.1pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Editing&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Youth&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;table border="1" cellpadding="0" cellspacing="0" class="MsoTableGrid" style="border-bottom: medium none; border-collapse: collapse; border-left: medium none; border-right: medium none; border-top: medium none; mso-border-alt: solid windowtext .5pt; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-yfti-tbllook: 1184; width: 618px;"&gt;&lt;tbody&gt;&lt;tr style="height: 13.1pt; mso-yfti-firstrow: yes; mso-yfti-irow: 0;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 13.1pt; mso-border-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Mise en scene&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Country Side&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Stair lift&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Darker rooms&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Tea &amp;amp; biscuits&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Whiskey&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Walking stick / Zimmer frame&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Grey hair&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Curlers&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Wrinkles&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 13.1pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Cinematography&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Focus to reflect bad eyesight&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Close ups to show wrinkles&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Panning / slow movement&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 13.1pt; mso-yfti-irow: 1; mso-yfti-lastrow: yes;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 13.1pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Sound&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Grammar phone&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Creaking&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Cracking bones&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Formal speak&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Complaining&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 13.1pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 231.65pt;" width="309"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-size: 14pt; mso-bidi-font-size: 11.0pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Editing&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-8236467230587272018?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/8236467230587272018/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/11/representation-of-age.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8236467230587272018'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8236467230587272018'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/11/representation-of-age.html' title='Representation of age'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-8706327559125833769</id><published>2011-10-31T08:39:00.000-07:00</published><updated>2011-10-31T08:39:44.930-07:00</updated><title type='text'>Disablity in TV Dramas</title><content type='html'>Defination: Someone who is lesser abled or is differently abled due to a mental or physical handicap.&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-8706327559125833769?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/8706327559125833769/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/10/disablity-in-tv-dramas.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8706327559125833769'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/8706327559125833769'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/10/disablity-in-tv-dramas.html' title='Disablity in TV Dramas'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-4719171113030404034</id><published>2011-10-19T01:45:00.000-07:00</published><updated>2011-10-19T01:45:48.140-07:00</updated><title type='text'>Codes and Conventions</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Codes: &lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Signs and symbols that you associate a certain genre with e.g. for horror, knife, mask, blood.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;Conventions:&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;What you expect to happen within a certain genre.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;strong&gt;&lt;span style="font-family: Arial;"&gt;All TV Dramas have the following ingredients:&lt;/span&gt;&lt;/strong&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Characters - even particular kinds of characters e.g. at its most simple, good and bad characters.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Stories - they all tell stories, whether those stories involve adventure, crime or romance and they often, but not always end happily.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;The stories are told against familiar backdrops&amp;nbsp; e.g. homes, police stations and offices (for crime dramas) most of which are created in studios. However most dramas use outside locations to create particular events.&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Camerawork - particular kinds of shots are used e.g. sequenced involving establishing shots followed by mid shots of characters, shot/reverse shots to show character interaction and in particular, close up to show emotions&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;stories use dialogue to tell the stories. Occasionally monologues are built in 9as voice overs, a character telling a story)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;music is used yo punctuate the action, create effects (suspense, tension) and underline emotional moments&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Particular sub genres tend to have items which make them immediately identifiable - police cars, blue lights, operation theatres and scaples, triage/reception areas in hospitals. Icons of the genre, they symbolise the (sub)genre&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;All TV dramas have parallel narratives.&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-4719171113030404034?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/4719171113030404034/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/10/codes-and-conventions.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4719171113030404034'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4719171113030404034'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/10/codes-and-conventions.html' title='Codes and Conventions'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-5543385888510742655</id><published>2011-10-19T01:03:00.001-07:00</published><updated>2011-10-19T01:03:19.246-07:00</updated><title type='text'>Exemplar Paragraph</title><content type='html'>&lt;span style="font-family: &amp;quot;Arial&amp;quot;, &amp;quot;sans-serif&amp;quot;;"&gt;A final way in which representations of gender have been displayed is through camera work. For example the &lt;span style="background: lime; mso-highlight: lime;"&gt;low angle&lt;/span&gt; &lt;span style="background: yellow; mso-highlight: yellow;"&gt;looking down on the male&lt;/span&gt; in the whole illustrates &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;his vulnerability and helpless position which displays him as subordinate&lt;/span&gt;. However a different &lt;span style="background: lime; mso-highlight: lime;"&gt;low angle&lt;/span&gt; in &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;conveying the tiger illustrates dominance of man and a hierarchy with the animal being lower.&lt;/span&gt; &lt;span style="background: lime; mso-highlight: lime;"&gt;Establishing &lt;/span&gt;&lt;span style="background: yellow; mso-highlight: yellow;"&gt;shots such as before the male jumps looking on in the long distant horizontal plane&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;suggests his thoughts which leads to the male’s hasty decision.&lt;/span&gt; An &lt;span style="background: lime; mso-highlight: lime;"&gt;extreme close up&lt;/span&gt; &lt;span style="background: yellow; mso-highlight: yellow;"&gt;on the woman’s face when she’s been knocked down&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;suggest demonstrates her fear and panic further suggesting the women’s weak position compared to the male.&lt;/span&gt; &lt;span style="background: lime; mso-highlight: lime;"&gt;A pivot shot&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;is used which creates the effect as the camera is on a fixed position that someone or something would be looking at them&lt;/span&gt; for example the &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;dangerous tiger which overall represents vulnerability to the male and the woman&lt;/span&gt;.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-5543385888510742655?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/5543385888510742655/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/10/exemplar-paragraph.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/5543385888510742655'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/5543385888510742655'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/10/exemplar-paragraph.html' title='Exemplar Paragraph'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-7552358365297459315</id><published>2011-10-18T14:11:00.001-07:00</published><updated>2011-10-19T01:02:37.009-07:00</updated><title type='text'>Essay Editing</title><content type='html'>&lt;div class="MsoNormal"&gt;&lt;b&gt;&lt;span style="line-height: 115%;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;G322 Candidate Exemplar Response&lt;/span&gt;&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;b&gt;Date:&lt;/b&gt; &lt;span class="Apple-style-span"&gt;June 2010&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;b&gt;Representation:&lt;/b&gt; &lt;span class="Apple-style-span"&gt;Gender&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;Throughout the extract representations of gender are illustrates through various elements such as editing and sound. A mix of dominance and equality is produced through the extract however overall it is conveyed that women are physically subordinate compared to physically strong and stereotypically hegemonic male.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;Representations of gender have been clearly illustrated throughout editing&lt;/span&gt;.&amp;nbsp;For example &lt;span style="background: yellow; mso-highlight: yellow;"&gt;a mix of &lt;/span&gt;&lt;span style="background: lime; mso-highlight: lime;"&gt;pivot/panorama &lt;/span&gt;&lt;span style="background: yellow; mso-highlight: yellow;"&gt;shots as well as &lt;/span&gt;&lt;span style="background: lime; mso-highlight: lime;"&gt;fast tracking shots &lt;/span&gt;&lt;span style="background: yellow; mso-highlight: yellow;"&gt;have been incorporated when the girl is trying to save and protect the male character.&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;This illustrates the fast movement and action of the cut however it may also signify a chaotic environment where women struggle to take and maintain power.&lt;/span&gt; Another example of &lt;span style="background: lime; mso-highlight: lime;"&gt;a tracking shot&lt;/span&gt; is portrayed &lt;span style="background: yellow; mso-highlight: yellow;"&gt;when the male character is travelling down the rope&lt;/span&gt;. This &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;editing however demonstrates to the audience the thought and power the character has from making a quick rational decision which is a stereotype of male behaviour&lt;/span&gt;. A &lt;span style="background: lime; mso-highlight: lime;"&gt;long establishing shot&lt;/span&gt; is used &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;which clearly signifies the three male characters in an equal line&lt;/span&gt;. &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;The equal line personally connotes equality however as the majority of characters were male this illustrates women inferiorly in serious situations&lt;/span&gt;. Near the end of the extract &lt;span style="background: yellow; mso-highlight: yellow;"&gt;one male in the process of saving a women from another dangerous man&lt;/span&gt; however the &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;framing of the cut demonstrates representations of gender&lt;/span&gt;. &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;For example the female protagonist was placed significantly behind the male which illustrates the girl’s subordination compared to the male&lt;/span&gt;.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;The next element which produces representations of gender is through sound.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;In one cut &lt;span style="background: yellow; mso-highlight: yellow;"&gt;once the female had saved the male from the life threatening situation&lt;/span&gt; from the dialogue such as “&lt;span style="background: yellow; mso-highlight: yellow;"&gt;Come on&lt;/span&gt;” with a &lt;span style="background: yellow; mso-highlight: yellow;"&gt;high intensity, provoking the animal,&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;suggests bravery and a strong masculinity&lt;/span&gt;. &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;This dialogue may have been said as an attempt to regain status as he’s just been saved by a girl.&lt;/span&gt; At the start of the first cut a &lt;span style="background: lime; mso-highlight: lime;"&gt;synchronisation&lt;/span&gt; &lt;span style="background: yellow; mso-highlight: yellow;"&gt;from the strings is displayed when the music matches to the sombre or negative topic. “Let her go&lt;/span&gt;” &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;by a different male suggest he may think of the male as being superior therefore shouldn’t have to run after her&lt;/span&gt;. &lt;span style="background: yellow; mso-highlight: yellow;"&gt;In this scene within the barn one female protagonist was trying to bribe the male character through dialogue&lt;/span&gt;. &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;Therefore this could represent woman being manipulative to convery power in antithesis to males who assert their power in a physical manner.&lt;/span&gt; “&lt;span style="background: yellow; mso-highlight: yellow;"&gt;My best coat&lt;/span&gt;&lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;!” also creates representation of women such as an obsession of appearance and vanity. However positive representations towards woman are also portrayed.&lt;/span&gt; For example once &lt;span style="background: yellow; mso-highlight: yellow;"&gt;one woman has undertaken the stressful experience the other female protagonist says “you okay”&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;which suggests women to be expressive and caring in contrast to males who are minimal with their dialogue&lt;/span&gt;. &lt;span style="background: lime; mso-highlight: lime;"&gt;The diegetic sound&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;the dogs barking emphasise the bad situation of the woman conveying the woman’s vulnerability further. This is also emphasised by the harsh&lt;/span&gt; &lt;span style="background: lime; mso-highlight: lime;"&gt;sound effects&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;which build and sustain tension creating a&lt;/span&gt; &lt;span style="background: lime; mso-highlight: lime;"&gt;climax&lt;/span&gt;.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;The next factor which displays representations is through mise en scene. Expressions play a key role, for example &lt;span style="background: yellow; mso-highlight: yellow;"&gt;when the blonde male is approached by the sabre toothed tiger&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;his expression coveys fear leading to a sympathetic response from the audience however this contrasts greatly to the calm and collective expression of the girl, which suggests a swap in roles involving dominance&lt;/span&gt;. At the start of the scene the &lt;span style="background: yellow; mso-highlight: yellow;"&gt;colour intensity is high on the male compared to the grainy background.&lt;/span&gt; This &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;demonstrates the natural setting however focuses the attention on the male protagonist which could suggest male superiority. The females clothing (blonde) presents a male style which is in contrast to the stereotypes of a feminine woman, however another female character in the film is represented with a high pride in her appearance which conforms to the stereotype.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;This however portrays the different roles and characteristics of women which may have changed in &lt;/span&gt;&lt;span style="background: lime; mso-highlight: lime;"&gt;contemporary times.&lt;/span&gt; &lt;span style="background: yellow; mso-highlight: yellow;"&gt;The props such as the heavy machinery &lt;/span&gt;&lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;emit connotations such as manual masculine feelings.&lt;/span&gt; However the &lt;span style="background: yellow; mso-highlight: yellow;"&gt;female is in charge of the stereotypical male vehicle&lt;/span&gt;. &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;Therefore this suggests equality and an improvement of women within jobs and status compared to the traditional domestic duties. Even though the women within the extract portray dominance through props, the male characters continually illustrate dominance.&lt;/span&gt; For example &lt;span style="background: yellow; mso-highlight: yellow;"&gt;the males usage of the guns for example, the shot gun in the barn and the hand gun involving the key protagonists.&lt;/span&gt; This contrasts to how the &lt;span style="background: yellow; mso-highlight: yellow;"&gt;brunette women displays authority by attempting blackmail.&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;Overall this could suggest males and women are equally dominant although just portray it through different criteria&lt;/span&gt;.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-family: &amp;quot;Arial&amp;quot;, &amp;quot;sans-serif&amp;quot;;"&gt;A final way in which representations of gender have been displayed is through camera work. For example the &lt;span style="background: lime; mso-highlight: lime;"&gt;low angle&lt;/span&gt; &lt;span style="background: yellow; mso-highlight: yellow;"&gt;looking down on the male&lt;/span&gt; in the whole illustrates &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;his vulnerability and helpless position which displays him as subordinate&lt;/span&gt;. However a different &lt;span style="background: lime; mso-highlight: lime;"&gt;low angle&lt;/span&gt; in &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;conveying the tiger illustrates dominance of man and a hierarchy with the animal being lower.&lt;/span&gt; &lt;span style="background: lime; mso-highlight: lime;"&gt;Establishing &lt;/span&gt;&lt;span style="background: yellow; mso-highlight: yellow;"&gt;shots such as before the male jumps looking on in the long distant horizontal plane&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;suggests his thoughts which leads to the male’s hasty decision.&lt;/span&gt; An &lt;span style="background: lime; mso-highlight: lime;"&gt;extreme close up&lt;/span&gt; &lt;span style="background: yellow; mso-highlight: yellow;"&gt;on the woman’s face when she’s been knocked down&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;suggest demonstrates her fear and panic further suggesting the women’s weak position compared to the male.&lt;/span&gt; &lt;span style="background: lime; mso-highlight: lime;"&gt;A pivot shot&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;is used which creates the effect as the camera is on a fixed position that someone or something would be looking at them&lt;/span&gt; for example the &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;dangerous tiger which overall represents vulnerability to the male and the woman&lt;/span&gt;.&lt;/span&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;Overall the particular extract conveys elements of representation through various ways of media aspects. In conclusion a mix of equality is suggested overall, however the traditions where the male characters save the day are clearly presented. Although a mix of response from empathy&lt;/span&gt; &lt;span style="background: lime; mso-highlight: lime;"&gt;juxtaposed&lt;/span&gt; &lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;to spite is displayed from the audience involving both genders.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="background: fuchsia; mso-highlight: fuchsia;"&gt;Explanation/Analysis/Argument: 17 /20&lt;/span&gt;&lt;span style="color: yellow;"&gt;&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span style="background: yellow; mso-highlight: yellow;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;Use of Example: 18 /20&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;span style="background: lime; mso-highlight: lime;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif;"&gt;Terminology:&amp;nbsp;&amp;nbsp;6 /10&lt;/span&gt;&lt;/span&gt;&lt;a href="http://www.blogger.com/" name="_GoBack"&gt;&lt;/a&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-7552358365297459315?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/7552358365297459315/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/10/essay-editing.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7552358365297459315'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7552358365297459315'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/10/essay-editing.html' title='Essay Editing'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-324557375469045584</id><published>2011-10-10T06:44:00.001-07:00</published><updated>2011-10-10T06:44:36.939-07:00</updated><title type='text'>Merlin Essay</title><content type='html'>&lt;div align="center" class="MsoNormal" style="margin: 0cm 0cm 10pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;u&gt;&lt;span style="font-family: Calibri;"&gt;Camera Angles&lt;/span&gt;&lt;/u&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;The use of camera angles to show the difference in class and status within the clip from Merlin is shown at many different points throughout the clip.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;The first time the camera angle is used to show class and status is when Merlin is leaving the castle and the camera goes from looking up at him when he is at the top of the castle steps to looking down at him when he is in the market. This use of camera angle is used to show the difference in classes between the two environments more than a change of class for the character as it shows how the public around Merlin in the scene would look at it.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;They would see the castle as a higher class place within their town and anyone associated with the castle as higher classed, hence why they (and the camera) looked up when he was there. Once he left the castle and moves to the market it swaps to show the view of the people who live/work in the castle and how they would view the people in the market, looking down on them. Once Merlin is in the market, the camera shows him as the same status and height as the rest of the people there, this is a way of the using the camera to show that within this environment, he is seen as an equal.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;The second part where camera angle is used to show class and status within this clip is when Merlin is fighting with the knight. When they are fighting Merlin ducks down a lot, hides and falls onto the floor whereas the knight constantly stands tall and looks down at Merlin. The camera uses a lot of over the shoulder shots during this point to show that the character is looking at the other as higher or lower (the majority being the knight looking at Merlin on the floor) this gives the audience once again the idea that Merlin is lower and also weaker than the knight.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="margin: 0cm 0cm 10pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;u&gt;&lt;span style="font-family: Calibri;"&gt;Editing&lt;/span&gt;&lt;/u&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;The location starts off in a very old luxurious castle, one that must be owned by the king or someone very rich. Spooky dark corridors show its old and occasional big beams of light emphasise the fact it has big windows showing it must be a big castle. As Merlin is caught snooping around a very posh lady finds him. Straight away you can tell that she has more money than him by wearing a purple velvet dress, with her hair nicely pruned and covered in jewellery. This automatically shows the audience that Merlin shouldn’t be here and the lady that has found him is much higher above him.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;As the scene changes, Merlin walks down the steps from the front of the castle, this again shows how big the castle is in comparison to him and makes him seem very small. Furthermore the clothes that Merlin wears are old and bedraggled showing that he is a peasant, with scruffy hair and not being the cleanest of people the audience already get the impression that he’s a working boy and he doesn’t live in the best accommodation. &lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Finally we move onto the final main scene, ‘the fight scene’. The audience can automatically tell this scene is taking place in the peasant’s courtyard.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;You can tell this because of the muddiness of the place, the people standing around are all peasant’s and all the props used like little market stalls where the peasant’s will trade there goods. As the person Merlin fights enters the peasant’s courtyard you can tell straight away that he’s not a peasant, mainly because of his costume. Covered in shining armour and blonder waving hair, with men stood behind him in the same costume you can tell that they belong with him and they’re his back-up. Whereas Merlin has a bedraggled woman standing behind him cowardly seeing what’s going on.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;Throughout the Merlin extract there are many examples of Rich and Poor people. This is can be shown through the use of editing. The opening scene in Merlin starts off with Merlin in a room the camera pace starts off slow but gradually gets faster cutting back and forth to what Merlin is looking at, this is use of match on action. This match on action is also shown with an eyeline shot, him looking at objects could show his alienness to these different objects to show that he has never seen extravagant things before. Merlin is acting suspicious this is emphasised by the fast pace cutting back and forth this makes the audience suspect that Merlin is not supposed to be in the castle, connoting his lower status. Merlin seems to be intruding the castle this makes us think that Merlin is from a lower class background as he is sneaking around. The suspense is brought up to a climax when the royal woman enters the room. The shots on the royal woman is long shots, this gives us as an audience a clue of her royal status and importance in comparison to him who has shorter shots showing his status. This suspense was shown by the camera pace gradually getting faster and faster. This fast pace shows the importance of the royal woman furthermore this is emphasised by the music working in action with the fast pace. As Merlin exits the castle the editing slows down, this shows he is in his own social class.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;There are many variations of sound in this clip, we start with some low, dark sounds which set the mood and give an indication that the character, Merlin, is possibly doing something he shouldn’t be.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;There are shadowy, dark almost ghost like whispers which are showing that there may be something sinister around or that Merlin may be in danger.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="margin: 0cm 0cm 10pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;u&gt;&lt;span style="font-family: Calibri;"&gt;Sound&lt;/span&gt;&lt;/u&gt;&lt;/b&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;When the old woman comes into the room there is a sudden crescendo in sound which indicates that there should be suspense, when she enters the room the music in the background stops, this may indicate her higher class than Merlin and that she is more powerful than him, also it may have stopped because Merlin may have in fact been caught in a place he should not have been in.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;When the old woman looks into the mirror, you see an old woman, to me this signals that something may be wrong because she is possibly pretending to be the younger woman, a witch, perhaps? The sudden shivering sounds show the audience that there may be something wrong; it may also be signalling that Merlin is in danger.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;As Merlin leaves the room, there is no music whilst he is in the courtyard or the streets, just many Diegetic sounds such as the horse and carts and the bustling streets, it sets the mood even more and has a happy, natural scene.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;When the fight begins, there is exciting, happy music going on in the background, this shows that Merlin and the Knight are just playing around and it’s not going to be a bloody and dangerous fight between the two, they are even, possibly, friends that are having a bit of a humorous fight.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span style="font-family: Calibri;"&gt;But when the sounds of the weapons crash onto the tables and smash things, the sounds are loud and powerful, showing that Merlin may possibly be in serious danger if it were to be an actual fight.&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="margin: 0cm 0cm 10pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;u&gt;&lt;span style="font-family: Calibri;"&gt;Mise en scene&lt;/span&gt;&lt;/u&gt;&lt;/b&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="margin: 0cm 0cm 10pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;The location starts off in a very old luxurious castle, one that must be owned by the king or someone very rich. Spooky dark corridors show its old and occasional big beams of light emphasise the fact it has big windows showing it must be a big castle. As Merlin is caught snooping around a very posh lady finds him. Straight away you can tell that she has more money than him by wearing a purple velvet dress, with her hair nicely pruned and covered in jewellery. This automatically shows the audience that Merlin shouldn’t be here and the lady that has found him is much higher above him.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="margin: 0cm 0cm 10pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;As the scene changes, Merlin walks down the steps from the front of the castle, this again shows how big the castle is in comparison to him and makes him seem very small. Furthermore the clothes that Merlin wears are old and bedraggled showing that he is a peasant, with scruffy hair and not being the cleanest of people the audience already get the impression that he’s a working boy and he doesn’t live in the best accommodation. &lt;/span&gt;&lt;/div&gt;&lt;div align="center" class="MsoNormal" style="margin: 0cm 0cm 10pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Finally we move onto the final main scene, ‘the fight scene’. The audience can automatically tell this scene is taking place in the peasant’s courtyard.&lt;span style="mso-spacerun: yes;"&gt;&amp;nbsp; &lt;/span&gt;You can tell this because of the muddiness of the place, the people standing around are all peasant’s and all the props used like little market stalls where the peasant’s will trade there goods. As the person Merlin fights enters the peasant’s courtyard you can tell straight away that he’s not a peasant, mainly because of his costume. Covered in shining armour and blonder waving hair, with men stood behind him in the same costume you can tell that they belong with him and they’re his back-up. Whereas Merlin has a bedraggled woman standing behind him cowardly seeing what’s going on.&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-324557375469045584?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/324557375469045584/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/10/merlin-essay.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/324557375469045584'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/324557375469045584'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/10/merlin-essay.html' title='Merlin Essay'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-222050904667756664</id><published>2011-10-05T02:03:00.000-07:00</published><updated>2011-10-05T02:03:30.125-07:00</updated><title type='text'>Merlin - SOUND</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Sound has the power to create certain moods, to create character, can signal events that are about to happen and to muniplate audiences.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Sound has 3 sections &lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Human voice&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Sound effects&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Music&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;These create a balence of realism to make the audience believe what's on screen.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Sound has two sections&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial;"&gt;Diegetic (talking, &lt;/span&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;phones ringing, footsteps)&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;None- diegetic (music) (foley sound - sound effects of every day sounds)&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Voice over&lt;/strong&gt; - someone explaining what is happeneing within the drama&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Direct Address&lt;/strong&gt; - when the characters on screen dirctly address the audience&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Incidental Music&lt;/strong&gt; - helps to provoke emotion for the audience&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Dissonant Music&lt;/strong&gt; - music to show an approching menace or disaster&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Parallel sound&lt;/strong&gt; - music the audience expects to hear&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Contrapunal sound&lt;/strong&gt; - music the audience doesn't expect to hear&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Sting&lt;/strong&gt; - a louder crescendo which enhances the drama of a current situation&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Verisimilitude: &lt;/strong&gt;the believeable logic of the texts world (which appears real)&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Diegesis:&lt;/strong&gt; the world of the TV programme&amp;nbsp;, this is what we see on screen&amp;nbsp;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial;"&gt;&lt;strong&gt;Ambient sound&lt;/strong&gt; - natural asound occuring there they are filming (wind, trees blowing, birds)&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-222050904667756664?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/222050904667756664/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/10/merlin-sound.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/222050904667756664'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/222050904667756664'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/10/merlin-sound.html' title='Merlin - SOUND'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-7293724953792213793</id><published>2011-09-30T03:57:00.001-07:00</published><updated>2011-10-18T11:40:23.341-07:00</updated><title type='text'>Hustle extract analysis</title><content type='html'>&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;span class="Apple-style-span" style="font-family: Calibri;"&gt;&lt;/span&gt;&lt;br /&gt;&lt;div class="MsoNormal"&gt;&lt;span class="Apple-style-span" style="font-family: Calibri;"&gt;In the clip from hustle gender is represented conforming to stereotypes showing men as more powerful and calm and showing women as lower and trouble makers.&lt;/span&gt;&lt;/div&gt;&lt;span class="Apple-style-span" style="font-family: Calibri;"&gt;  &lt;div class="MsoNormal"&gt;Laura Mulvey’s theory of the male gaze is one of the strong media elements which are used prominently within the clip once the second (blonde) woman enters the scene. This woman within the scene represents the male gaze as its strongest showing her as attractive, young and stereotypically blonde as well as being well spoken, showin she is wealthy and probably had a good education. The woman is shown to be extremely flexible about using her husband’s money (she wasn’t fazed by the price of the dress), showing of expensive jewellery and telling everyone about her husband’s wealth causing the audience to perceive this character to follow with a stereotype of woman not working and needing men in their life, further implied after she loses the ring and says “her husband is going to kill her” proving he has authority over her. The shop assistant also enhanced the idea of the male gaze within this clip as he (although his sexuality is called into question using his job, voice and appearance to exaggerated &lt;span&gt;&amp;nbsp;&lt;/span&gt;this) shows her skin tight, short revealing dresses for what comes across as being for his own amusement. He also is shown to be taller than her, using camera angles to enhance the idea of him looking down upon her when she is trying on the dresses showing that she is an object to be looked rather than the intelligent person she is revealed to be at the end. Mise en scene is a very important part of this clip, as it makes the audience automatically know who is who within the scene. Mise en scene makes it obvious that when the first woman enter the scene, that she is poorer, wearing darker clothes, being older and covering up her body. The main section of the scene in which mise en scene is important is when it shows the men in their club. These men are only shown briefly in short sections throughout the clip therefore mise en scene is the main way in which to show the audience what is happening and who these men are. When we see the men, they are all dressed smart (suits, expensive watches and neat hair styles) and are in a mansion like environment (expensive looking furniture and surroundings) which immediately gives the impression of wealth and power, further implied by when they start drinking out of crystal whiskey glasses. The darkened lighting within this part of the clip also gives the impression of them being calm and mysterious and sets the overall feeling of that section of the clip.&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;When the blonde woman is first introduced into the scene, the camera focuses in on the ring using an eye-line match to emphasize that this will be an important object of the clip. This eye-line match also works in with the previous part of the clip as it shows a visible binary opposition (Levi Strauss, 1969) with the poorer woman previously shown in the clip. The poorer woman is represented as being lower when she is shown by many things, such as her clothing and attitude in the shop (looking confused as she walks in, being shy towards the shop assistant) and also by the camera angle when the blonde woman walks in the background she is higher up then her despite being in the background and out of focus. Camera angles are also used to emphasize a point when the man walks into the shop using a panning shot to show that he is wearing an expensive suit and that he is a person of importance within the clip. This camera movement also shows the male takeover of the scene, the man taking over the previously predominantly female scene. Another way in which the scene shows the male takeover is the transitions between scenes, normally using a whip effect coving the female scene with the male scene.&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;Sound is also another important part within the clip, especially the use of direct mode of address, breaking the forth wall within the clip which is unusual for a TV Drama as it is controversial, some people don’t like it as it ruined the realistic &lt;span&gt;&amp;nbsp;&lt;/span&gt;feel of the Drama. Another way sound is used is as a part of the Mise en scene of the shop assistant adding to his impression of not being stereotypically male, making him have a higher voice which added to the overall effect (working in a dress shop, wearing tight fitting suits etc).&lt;/div&gt;&lt;div class="MsoNormal"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="MsoNormal"&gt;Overall, all of these add to the final effect of the scene showing woman as weaker compared to the strong, powerful, relaxed, rich looked men in their club. It shows the woman as lower using camera angles, different voices and sounds, how they dress and how the camera looks at them to give the effect of them (especially the blonde woman) needing men within there lives.&lt;/div&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="MsoNormal" style="margin: 0cm 0cm 10pt;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-7293724953792213793?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/7293724953792213793/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/discuss-ways-in-which-extract.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7293724953792213793'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7293724953792213793'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/discuss-ways-in-which-extract.html' title='Hustle extract analysis'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-1786634382474820444</id><published>2011-09-30T02:53:00.000-07:00</published><updated>2011-09-30T03:19:35.279-07:00</updated><title type='text'>Media terminologys</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;strong&gt;Binary Oppositions (Levi Strauss, 1969): &lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Examples&lt;/em&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Day/Night&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Hot/Cold&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Woman using sexuality to get what she wants/ Man using his brain to get what he wants&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;strong&gt;Voyeur&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Watching for pleasure&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;strong&gt;The Male Gaze (Laura Mulvey, 1973)&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;How women are made to act/dress for men's pleasure.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-1786634382474820444?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/1786634382474820444/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/media-terminologys.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/1786634382474820444'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/1786634382474820444'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/media-terminologys.html' title='Media terminologys'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-4615088719626743176</id><published>2011-09-30T02:49:00.000-07:00</published><updated>2011-09-30T03:17:43.227-07:00</updated><title type='text'>Extract: Hustle</title><content type='html'>&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;strong&gt;Camera Angles:&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;- When man walks into shop the camera pans over him, showing all of him, making you notice him straight way were as when the woman is first introduced it shows her in the background meaning you might not notice her. Gender representation.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;strong&gt;Editting:&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;- Transitions between scenes, wipe transition showing the man being more powerful (male scene taking over female scene)&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;- Eye line&amp;nbsp;match on the ring at the beginning&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;strong&gt;Sound:&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;- Direct mode of address (breaking the forth wall), getting the audience involved and making them feel like they're in on the hustle.&lt;br /&gt;- Woman has very pronounce English, show she is successful and wealthy&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;- Shop assistant has a higher voice to show he isn't a stereotypical man&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;strong&gt;Mise en scene:&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;- Shop location/Bar location (relaxed, talk, expensive, for higher classes)&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;- Darker light in the mans shot&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;- Blonde woman, expensive clothes and jewellery&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;- All the men were wearing suits, crystal glasses &lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;strong&gt;Woman:&lt;/strong&gt; Stereotypical, worrying about jewellery, clothes and hair. Spending her husbands money (she isn't successful, he is). Pretty. Mentions husband being angry at her when she loses the ring, showing husband is higher up then her in there relationship. Being used at the end of the scene.&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;strong&gt;Shop assistant:&lt;/strong&gt; Not a stereotypical man. Camp. Works in a expensive dress&lt;/span&gt; shop.&lt;/span&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-4615088719626743176?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/4615088719626743176/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/extract-hustle.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4615088719626743176'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/4615088719626743176'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/extract-hustle.html' title='Extract: Hustle'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-142042258006245870</id><published>2011-09-26T14:05:00.000-07:00</published><updated>2011-09-26T14:10:48.936-07:00</updated><title type='text'>Homework: Feminism and The Male Gaze</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;None Stereotypical Female&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;img alt="Temperance Brennan Picture" height="238" src="http://static.tvfanatic.com/images/gallery/temperance-brennan.jpg" width="320" /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Temperance Brennan is the lead women in the crime-based TV drama Bones. She is a highly&amp;nbsp;intelligent&amp;nbsp;woman who works with a male parter on crime scenes. The majority of the time she telling him what to do or working out the answers to murder cases&amp;nbsp;making&amp;nbsp;her a strong character in the TV show. She always wears suits, which&amp;nbsp;aren't&amp;nbsp;skin-tight or in any way provocative, she never has relationships and never mentions any trouble with relationships and is always focused on her job.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;None Stereotypical Male&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;img height="200" src="http://i.telegraph.co.uk/multimedia/archive/01522/Iwan_Rheon_1522005c.jpg" width="320" /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Simon Bellamy is one of the main characters from teen drama Misfits. Although he is a male lead role (as well as two other males and two females) he is very quiet and shy. He isn't portrayed as being strong, talkative or even&amp;nbsp;intelligent&amp;nbsp;within the shows and often makes mistakes. He isn't&amp;nbsp;muscular&amp;nbsp;(or at least he doesn't show it) and is generally never successful in idea making, helping and sorting out general issues the group come across.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Stereotypical Male&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;img height="180" src="http://www.cbc.ca/gfx/images/arts/photos/2008/09/24/arts_dexter_584.jpg" width="320" /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Dexter Morgan is from the crime-based drama Dexter. He is a stereotypical male lead character being he is clever, strong and protective within the program. He is good looking, physically strong looking and his intelligence is&amp;nbsp;portrayed&amp;nbsp;very well using work, lifestyle and family life. Not only this but within the program, he is a typical man as well, with a wife who looks after his children when he goes out and works.&lt;/span&gt;&lt;br /&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;br /&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;br /&gt;&lt;/span&gt;&lt;br /&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Stereotypical Female&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;img height="180" src="http://www.allcharms.co.uk/blog/wp-content/uploads/2010/06/desperate-housewives-20090313162837-6_625x352.jpg" width="320" /&gt;&lt;/span&gt;&lt;br /&gt;&lt;span class="Apple-style-span" style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Gabrielle Solis is one of the lead female characters in TV drama Desperate Housewives. She is a very typical female character in TV due to her stereotypical good looks, lake of&amp;nbsp;intelligence&amp;nbsp;and relationship issues. They have also made her a&amp;nbsp;housewife&amp;nbsp;who stays at home and doesn't work&amp;nbsp;any more&amp;nbsp;however they've&amp;nbsp;incorporated&amp;nbsp;the normal sex appeal into her character by making her a ex model.&amp;nbsp;&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-142042258006245870?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/142042258006245870/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/feminism-and-male-gaze.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/142042258006245870'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/142042258006245870'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/feminism-and-male-gaze.html' title='Homework: Feminism and The Male Gaze'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-7009380953902605751</id><published>2011-09-23T03:48:00.000-07:00</published><updated>2011-09-26T10:02:41.055-07:00</updated><title type='text'>Question when analyzing media texts</title><content type='html'>&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Who produced it?&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;What/who is represented in the text?&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;How is it being represented?&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Why was this particular representation selected and what are the alternatives?&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;What frame of reference does the audience use when understanding the&amp;nbsp; representation?&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-7009380953902605751?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/7009380953902605751/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/question-when-analyzing-meda-texts.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7009380953902605751'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7009380953902605751'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/question-when-analyzing-meda-texts.html' title='Question when analyzing media texts'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-6554506727148168254</id><published>2011-09-23T03:46:00.000-07:00</published><updated>2011-09-23T03:46:41.104-07:00</updated><title type='text'>Audience Reception Theories</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;strong&gt;Stuart Hall (1950's- The encoding and decoding theory)&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;em&gt;The encoding and decoding theory:&lt;/em&gt; Media create a message which we then decode mentally. They want us to read these messages in a "prefurred reading" meaning to believe there view or point, there version of the message they are putting ascross.&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-6554506727148168254?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/6554506727148168254/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/audience-reception-theories.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/6554506727148168254'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/6554506727148168254'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/audience-reception-theories.html' title='Audience Reception Theories'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-7004817885841213605</id><published>2011-09-23T03:40:00.000-07:00</published><updated>2011-09-23T03:40:56.645-07:00</updated><title type='text'>Representation</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;Masculine and Feminine characteristics&lt;/span&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;&lt;strong&gt;﻿Masculine &lt;/strong&gt;&lt;/em&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Descripions: &lt;/em&gt;Rude, &lt;/span&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Derogatory, &lt;/span&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;Shallow, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Immature, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Romantic, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Jealous, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Friendly, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Competitive, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Vulger, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Safe&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: left;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;em&gt;&lt;strong&gt;Masculine&lt;/strong&gt;&lt;/em&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;em&gt;Objects: &lt;/em&gt;Sport, X-box, Beer, Money, Builder, Tea, Army, BBQ, Fry-ups, DIY&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;&lt;strong&gt;Feminine&lt;/strong&gt;&lt;/em&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;em&gt;Discriptions: &lt;/em&gt;Bitchy, Talkative, Annoying, Social , Hopeless romantics, Loving, Mature, Delicate, Considerate, Creative&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;em&gt;&lt;strong&gt;Feminine &lt;/strong&gt;&lt;/em&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;em&gt;Objects:&lt;/em&gt; Success, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Business, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Children, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Romance, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Cocktail, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Coffee, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Fashion, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Cigarettes, &lt;/span&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;Chick-flicks, &lt;/span&gt;&lt;span style="font-family: Arial;"&gt;&lt;span style="font-size: x-small;"&gt;Diets&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;___________________________________________________________________________________________&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="box generalbox generalboxcontent boxaligncenter" style="text-align: center;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;em&gt;Representation in the Media: &lt;/em&gt;By definition, all media texts are re-presentations of reality. This means that they are intentionally composed, lit, written, framed, cropped, captioned, branded, targeted and censored by their producers, and that they are entirely artificial versions of the reality we perceive around us. When studying the media it is vital to remember this - every media form, from a home video to a glossy magazine, is a representation of someone's concept of existence, codified into a series of signs and symbols which can be read by an audience. However, it is important to note that without the media, our perception of reality would be very limited, and that we, as an audience, need these artificial texts to mediate our view of the world, in other words we need the media to make sense of reality. Therefore representation is a fluid, two-way process: producers position a text somewhere in relation to reality and audiences assess a text on its relationship to reality. &lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-7004817885841213605?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/7004817885841213605/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/representation.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7004817885841213605'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7004817885841213605'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/representation.html' title='Representation'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-7707840524130243087</id><published>2011-09-19T07:49:00.000-07:00</published><updated>2011-09-19T07:49:54.526-07:00</updated><title type='text'>Production Rules</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;img height="240" src="http://www.sfu.ca/media-lab/cycle/images/cycle3images/cycle3bimages/180rule.jpg" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;em&gt;180 Degree rule:&lt;/em&gt; When recording a conversation between two people, only stay on one half of the people otherwise the camera may show the two people looking the same direction during a conversation which will be confusing for the viewer.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="134" id="il_fi" src="http://alexclow.files.wordpress.com/2011/04/match-on-action-1.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;em&gt;Match on action&lt;/em&gt;: if&amp;nbsp; in one shot a person is about to open a door or has half opened a door, in the next shot you must make sure the door is in the same postion as it was before otherwise the fiilm will look jumpy. This is the same with any type of action on film e.g. walking, movement, getting something out a pocket etc.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;a href="http://4.bp.blogspot.com/-hwmk1RTeezA/TndVCaMsAdI/AAAAAAAAAAM/lYw9VllU2R8/s1600/Untitled.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"&gt;&lt;img border="0" height="267" rba="true" src="http://4.bp.blogspot.com/-hwmk1RTeezA/TndVCaMsAdI/AAAAAAAAAAM/lYw9VllU2R8/s320/Untitled.png" width="320" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;div class="separator" style="clear: both; text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;em&gt;Continuity editting&lt;/em&gt;: Making sure the props, how the people look and the surroundings in each shot are the same. if you film on one day and it's stormy and the next time you film it is sunny this would not be suitable as it would look out of place and wrong on film.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="320" id="il_fi" src="http://1.bp.blogspot.com/-dXRnvk-Jsrg/TadBN8HmFmI/AAAAAAAAADg/V63TPPztcsg/s320/Shot-Reverse-Shot.png" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="281" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;em&gt;Short reverse shot:&lt;/em&gt; Looking over the shoulder of one person, moving to over the shoulder of the other person then moving back to the original person.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-7707840524130243087?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/7707840524130243087/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/production-rules.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7707840524130243087'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7707840524130243087'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/production-rules.html' title='Production Rules'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://4.bp.blogspot.com/-hwmk1RTeezA/TndVCaMsAdI/AAAAAAAAAAM/lYw9VllU2R8/s72-c/Untitled.png' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-3309206065885907020</id><published>2011-09-19T07:19:00.000-07:00</published><updated>2011-09-23T03:01:19.972-07:00</updated><title type='text'>TV Dramas</title><content type='html'>&lt;div style="text-align: center;"&gt;&amp;nbsp;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;table border="1" cellpadding="0" cellspacing="0" class="MsoTableGrid" style="border-bottom: medium none; border-collapse: collapse; border-left: medium none; border-right: medium none; border-top: medium none; mso-border-alt: solid windowtext .5pt; mso-padding-alt: 0cm 5.4pt 0cm 5.4pt; mso-yfti-tbllook: 1184; width: 536px;"&gt;&lt;tbody&gt;&lt;tr style="height: 10.9pt; mso-yfti-firstrow: yes; mso-yfti-irow: 0;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 10.9pt; mso-border-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" valign="top" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-family: Calibri;"&gt;Drama&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" valign="top" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-family: Calibri;"&gt;Genre&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" valign="top" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" valign="top" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-family: Calibri;"&gt;Time&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: windowtext 1pt solid; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" valign="top" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;b style="mso-bidi-font-weight: normal;"&gt;&lt;span style="font-family: Calibri;"&gt;Narrative&lt;/span&gt;&lt;/b&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.3pt; mso-yfti-irow: 1;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;CSI&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Crime&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel 5&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;9:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Looking into a CSI team researching murders and trying to catch the culprit. &lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 2;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;True Blood&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Ski-Fi&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel 4&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;11:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Vampire and supernatural girlfriend coming across obstacles.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.3pt; mso-yfti-irow: 3;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Six Feet Under&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Drama&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel 4&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;9:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Looking into funeral directors jobs and obstacles.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 21.7pt; mso-yfti-irow: 4;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 21.7pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Desperate Housewives&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 21.7pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Romantic Comedy&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 21.7pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel 4&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 21.7pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;8;00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 21.7pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Following the lives of a group of women and their families who live on the Wisteria Lane. &lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.3pt; mso-yfti-irow: 5;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Dexter&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Crime&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Showtime&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;10:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.3pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Serial killer who works in a police station and kills other serial killers.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 6;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Skins&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Teen Drama&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;10:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Group of teenagers who go to parties.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 7;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Misfits&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Teen Drama&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel 4&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;10:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Group of teenagers with superpowers living in a poor part of the UK.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 8;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Bones&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Crime&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;ITV&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;9:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Crime lab looking at decaying bodies and bones to try and find out who murdered them.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 9;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Doctor Who&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Ski-Fi&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;BBC One&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;7:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Man who travels through space looking at different planets and helping them.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 10;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;House&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Medical Drama&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Sky One&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;8:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Doctor in a hospital trying to work out what is wrong with each patient and showing his personal life.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 11;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;The Mentalist&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Crime&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel 5&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;10:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Psychologist helping the police tries and catches murders by looking at their body language.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 12;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Sex and the City&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Romantic Comedy&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Channel 4&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;8:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Group of women living in New York showing there relationships and lifestyles.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;tr style="height: 10.9pt; mso-yfti-irow: 13; mso-yfti-lastrow: yes;"&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: windowtext 1pt solid; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;24&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Serial drama&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.35pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;Sky One&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;10:00 PM&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;td style="background-color: transparent; border-bottom: windowtext 1pt solid; border-left: #f0f0f0; border-right: windowtext 1pt solid; border-top: #f0f0f0; height: 10.9pt; mso-border-alt: solid windowtext .5pt; mso-border-left-alt: solid windowtext .5pt; mso-border-top-alt: solid windowtext .5pt; padding-bottom: 0cm; padding-left: 5.4pt; padding-right: 5.4pt; padding-top: 0cm; width: 80.4pt;" width="107"&gt;&lt;div align="center" class="MsoNormal" style="line-height: normal; margin: 0cm 0cm 0pt; text-align: center;"&gt;&lt;span style="font-family: Calibri;"&gt;The story of a man trying to help the world by going against what is legal.&lt;/span&gt;&lt;/div&gt;&lt;/td&gt;&lt;/tr&gt;&lt;/tbody&gt;&lt;/table&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-3309206065885907020?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/3309206065885907020/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/tv-dramas.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3309206065885907020'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/3309206065885907020'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/tv-dramas.html' title='TV Dramas'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-1580164000830870248</id><published>2011-09-16T03:46:00.000-07:00</published><updated>2011-09-16T03:46:44.163-07:00</updated><title type='text'>Storyboards</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;img height="250" id="il_fi" src="http://www.themberg.com/cms.ashx/gallery/storyboard/images/storyboard-1.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="400" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;A storyboard is a sequence of pictures&amp;nbsp;in order which tell a story either using the images, speech bubbles or a explaination of what is happening beneith. These are common in newspapers and comics as a form of entertainment but they can also be used for other things such as information or instructions on how to do a task.&lt;/span&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-1580164000830870248?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/1580164000830870248/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/storyboards.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/1580164000830870248'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/1580164000830870248'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/storyboards.html' title='Storyboards'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-7446979090167252122</id><published>2011-09-16T03:38:00.000-07:00</published><updated>2011-09-16T03:38:33.787-07:00</updated><title type='text'>Media Terminology</title><content type='html'>&lt;div style="text-align: center;"&gt;&lt;u&gt;&lt;strong&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: large;"&gt;SHOTS&lt;/span&gt;&lt;/strong&gt;&lt;/u&gt;&lt;/div&gt;&lt;br /&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;img height="212" src="http://agoriniaqegs.files.wordpress.com/2011/03/establish-shot.jpg" width="320" /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;em&gt;Establishing shot: &lt;/em&gt;An establishing shot in film and television sets up, or establishes the context for a scene by showing the relationship between its important figures and objects.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;img height="231" src="http://www.cuvideocamera.com/resources/Master%20shot.png.opt391x283o0,0s391x283.png" width="320" /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;em&gt;Master shot:&lt;/em&gt;&amp;nbsp;A master shot is a film recording of an entire dramatized scene, from start to finish, from an angle that keeps all the players in view.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="239" src="http://wallpapers.li/wallpapers/Angelina-Close-Up.jpg" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;em&gt;Close-up: &lt;/em&gt;A photograph, movie, or video taken at close range and showing the subject on a large scale.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="237" id="il_fi" src="http://3.bp.blogspot.com/_MXbBuiajB8o/TJTDZeZDgtI/AAAAAAAAABQ/IJ3P7OFsybo/s320/Mid+Shot.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Mid shot&lt;/em&gt;: Shot which in effect is about midway between a close-up and a long shot.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="221" id="il_fi" src="http://agoriniaqegs.files.wordpress.com/2011/03/long-shot.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;em&gt;Long Shot: &lt;/em&gt;A shot including objects at a distance&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="207" id="il_fi" src="http://2.bp.blogspot.com/_fHuoswIi_4U/Soil4wLsDTI/AAAAAAAAABw/9Q8ZzGKxTX0/s320/Fa+Fa+Island+wide+shot.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Wide shot:&lt;/em&gt; Shot which covers the action of the scene in a wide or panoramic view.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="274" id="il_fi" src="http://media.wiley.com/assets/184/79/0-7645-2476-3_000502.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Two-shot:&lt;/em&gt; A movie or television shot of two people together.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="240" id="il_fi" src="http://farm4.static.flickr.com/3541/3450773454_834af6348c.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Aerial shot:&lt;/em&gt; An extremely high angle view of a subject usually taken from a crane or a high stationary camera position, but may also refer to a shot taken from an actual airplane or helicopter.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="220" id="il_fi" src="http://2.bp.blogspot.com/_lOwGV87lrmw/TM_8848nuuI/AAAAAAAAAD8/zM-VDy3AJrs/s320/point+of+view.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;POV shot&lt;/em&gt;: A point of view shot&amp;nbsp;is a short film scene that shows what a character is looking at.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;a href="http://2.bp.blogspot.com/_lOwGV87lrmw/TM_msk0g5ZI/AAAAAAAAADw/ijKLjodgrtg/s1600/over_shoulder.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"&gt;&lt;img border="0" closure_uid_yrab1k="3" height="236" nx="true" src="http://2.bp.blogspot.com/_lOwGV87lrmw/TM_msk0g5ZI/AAAAAAAAADw/ijKLjodgrtg/s320/over_shoulder.jpg" width="320" /&gt;&lt;/a&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Over the shoulder shot:&lt;/em&gt;&amp;nbsp;An over the shoulder shot&amp;nbsp; is a shot of someone or something taken over the shoulder of another person.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;-------------------------------------------------------------------------------------------------------------------------------------------------------------------&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;strong&gt;&lt;u&gt;&lt;span style="font-family: Arial; font-size: large;"&gt;ANGLE&lt;/span&gt;&lt;/u&gt;&lt;/strong&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;img height="213" id="il_fi" src="http://4.bp.blogspot.com/_AC95Rcg-tUA/SX9AlyL7MQI/AAAAAAAABi0/wxIw-1aq3fc/s320/high+angle+shot.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;em&gt;High angle:&lt;/em&gt; In film, a high angle shot is usually when the camera is located above the eyeline.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="240" id="il_fi" src="http://2.bp.blogspot.com/_MXbBuiajB8o/TJTGPGJjeJI/AAAAAAAAABw/1vY2nL8jAf0/s320/Low+angle+Shot.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;em&gt;Low angle&lt;/em&gt;: A shot taken from a low position looking upwards, often using a wide-angle lens to exaggerate perspective.&lt;/span&gt;&lt;/span&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="213" id="il_fi" src="http://2038.cc/images/20090717010404_200804_01.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Canted angle:&lt;/em&gt; A view&amp;nbsp;of a scene that is tilted&amp;nbsp;off center. This is often used to indicate something is amiss.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: large;"&gt;&lt;strong&gt;&lt;u&gt;MOVEMENT&lt;/u&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="213" id="il_fi" src="http://www.audio2u.com/gallery/kayne-evo.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Pan:&lt;/em&gt; a shot that is made from a camera pivoting horizontally from a fixed axis, usually a tripod.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;br /&gt;&lt;span style="font-size: x-small;"&gt;&lt;/span&gt;&lt;/span&gt;&amp;nbsp;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="213" id="il_fi" src="http://farm1.static.flickr.com/56/130555063_230e214177.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Tilt:&lt;/em&gt;&amp;nbsp;A shot taken by angling a stationary camera up (tilt-up) or down (tilt-down).&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="214" id="il_fi" src="http://ltmultimedia.com/Production_Stills/images/image016.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;em&gt;Track/dolly:&amp;nbsp;&lt;/em&gt;Any shot made from a moving dolly. These may also be called tracking or traveling shots.&lt;/span&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="214" id="il_fi" src="http://4.bp.blogspot.com/_-oS_95SJ1_8/TUSH_NRFiMI/AAAAAAAAAN8/7Mbd7myotNg/s320/crane-shot.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Crane&lt;/em&gt;: A shot in which the camera is mounted on a crane to achieve striking height or aerial movement.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;img height="213" id="il_fi" src="http://dreamfoundry.co.za/wp-content/uploads/2011/06/dreamfoundry-co-za-bdb35e5eab873fb1d000c3c7331bd4db.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;em&gt;Zoom:&lt;/em&gt; Shot which moves closer to, or away from, the subject using the lens rather than moving the whole camera in or out. A reverse zoom is when the camera moves further away from the subject.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial; font-size: large;"&gt;&lt;strong&gt;&lt;u&gt;COMPOSITION&lt;/u&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="240" id="il_fi" src="http://www.secondpicture.com/tutorials/photography/shallow_depth_of_field_in_photo.jpg" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Depth of field (shallow):&lt;/em&gt; The object at the front of the image is in focus where as the object at the back (or background) is out of focus (blurred).&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;img height="240" id="il_fi" src="http://adferoafferro.files.wordpress.com/2010/02/kane_deep_space.png" style="padding-bottom: 8px; padding-right: 8px; padding-top: 8px;" width="320" /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&lt;em&gt;Depth of focus (deep)&lt;/em&gt;: where the oject in the back of the photo is more focused then the objects at the front.&lt;/span&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div style="text-align: center;"&gt;&lt;br /&gt;&lt;/div&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-7446979090167252122?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/7446979090167252122/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/media-terminology.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7446979090167252122'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/7446979090167252122'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/media-terminology.html' title='Media Terminology'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><media:thumbnail xmlns:media='http://search.yahoo.com/mrss/' url='http://3.bp.blogspot.com/_MXbBuiajB8o/TJTDZeZDgtI/AAAAAAAAABQ/IJ3P7OFsybo/s72-c/Mid+Shot.jpg' height='72' width='72'/><thr:total>0</thr:total></entry><entry><id>tag:blogger.com,1999:blog-4730544671419652131.post-6401854213047035036</id><published>2011-09-14T01:24:00.000-07:00</published><updated>2011-09-14T01:24:34.400-07:00</updated><title type='text'>Course Outline</title><content type='html'>&lt;strong&gt;&lt;u&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;G322 TV Drama Exam&lt;/span&gt;&lt;/u&gt;&lt;/strong&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;50% of the total AS GCE marks. 2h written paper 100 marks&lt;/span&gt;&lt;br /&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;This paper has two sections&lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;"&gt;&amp;nbsp;&lt;/span&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;strong&gt;Section A&lt;/strong&gt;: Candidates are requires to answer one question based&amp;nbsp;on an unseen moving image extract.&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;li&gt;&lt;span style="font-family: Arial, Helvetica, sans-serif;"&gt;&lt;span style="font-size: x-small;"&gt;&lt;strong&gt;Section B&lt;/strong&gt;: candidated are required to answer one question from Institutions and Audiences.&lt;/span&gt;&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;-------------------------------------------------------------------------------------------------------------------------------------------------------------------&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;&lt;strong&gt;&lt;u&gt;AS G321: Foundation portfolio in Media&lt;/u&gt;&lt;/strong&gt;&lt;/span&gt;&lt;br /&gt;&lt;br /&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;50% of the total AS GCE marks. Coursework 100 marks. &lt;/span&gt;&lt;br /&gt;&lt;ul&gt;&lt;li&gt;&lt;span style="font-family: Arial; font-size: x-small;"&gt;This is a coursework unit where candidates produce two paired media artefacts from a series of briefs&lt;/span&gt;&lt;/li&gt;&lt;/ul&gt;&lt;div class="blogger-post-footer"&gt;&lt;img width='1' height='1' src='https://blogger.googleusercontent.com/tracker/4730544671419652131-6401854213047035036?l=cleobites.blogspot.com' alt='' /&gt;&lt;/div&gt;</content><link rel='replies' type='application/atom+xml' href='http://cleobites.blogspot.com/feeds/6401854213047035036/comments/default' title='Post Comments'/><link rel='replies' type='text/html' href='http://cleobites.blogspot.com/2011/09/course-outline.html#comment-form' title='0 Comments'/><link rel='edit' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/6401854213047035036'/><link rel='self' type='application/atom+xml' href='http://www.blogger.com/feeds/4730544671419652131/posts/default/6401854213047035036'/><link rel='alternate' type='text/html' href='http://cleobites.blogspot.com/2011/09/course-outline.html' title='Course Outline'/><author><name>Cleo</name><uri>http://www.blogger.com/profile/00065205030345582132</uri><email>noreply@blogger.com</email><gd:image rel='http://schemas.google.com/g/2005#thumbnail' width='16' height='16' src='http://img2.blogblog.com/img/b16-rounded.gif'/></author><thr:total>0</thr:total></entry></feed>
